Copy Writing

CyberSense provides copywriting services for your website that works in conjunction with your pay-per-click campaign. Strategic content is written with a SEM and SEO focus in mind and the result is a vastly improved website with a higher ranking and greater visibility. While every website is created differently, our talented wordsmiths create customized content based on the tone and content that is appropriate for and highlights the best parts of your organization. Our professionals are able to convey your organization's missions and goals with words that sell. When users type in a keyword and click on an ad, we ensure that the website content is both informational and useful. What we do prompts readers to think, link, and act.

Blog Feed

What is Remarketing?

We at CyberSense frequently work with our clients using Google Adwords tools, such as the Search Network and the Display Network. In previous articles, we briefly described the tra...

What's the difference between Google Search Network and Google Display Network?

CyberSense is a big proponent of pay-per-click (PPC) advertising as a means to increased brand awareness, business opportunities, and ultimately revenue. One option for a PPC campa...

Can an IP address be used to track web user behavior and can my business take advantage of that?

The simple answer to the set of questions above is "Yes".  With that in mind, we want to provide a little background on web tracking so you can see some of the benefits. Any tim...

How can your online marketing create an offline buzz?

One of the overarching recommendations we have for creating online content is to choose the message with the intent of creating an impact offline.  Despite the fact that people are...